MLM Network Marketing | Email List Building Strategies

Honestly, everyone making money online has an email list. It’s the one thing above all else that matters most. Once you have a list built, you can market to it again and again. It’s like a renewable resource that allows you to make money on demand.

Now you now why. Here’s how:

Here are the three components of list building:

• The Squeeze Page
• The Bribe
• The Thank You Page

Your Landing Page – Your opt-in page is the page you send visitors to to build your list. This is where they will enter their email address. That’s why it needs to look like a professionally designed page. And have an easy to understand opt-in form. And have a clear call to action.

If you fail to make a strong close, you’re wasting your efforts. This is a definitive message that tells your visitor what to do. You opt-in rates will take a dramatic nose dive without it. Oddly, if you don’t make it clear, people will be confused and end up doing nothing.

If you want to add some extra juice to your opt-in page make it a video squeeze page. You only have a few second to get your visitors attention – video helps! It also allows you to tell them what to do several times. Then at the end of the video you can print “sign up now” on the video.

Now, don’t worry if you have no idea how to make videos. Hiring out-sourced help to do it for you only costs $150 – $250. You can also find ready-made list building tools that have everything pre-built for you.

The Incentive – Next, you’ve got to figure out what your bribe is. People need a good reason to part with their email address. Most people are very protective of their email address. So make your “bribe” a good one!

You have to provide value in your bribe for it to be good. That means you make it something people would actually want to receive. And can benefit from. A few ideas:

• A PDF report
• Some useful software
• A video
• An email series

Basically, you just need some content. And make it both helpful and informative. And nothing sells like “free”. If you make it good enough, they will give you their email in exchange.

If you’re worried about creating this content, don’t be. Here again, you can hire freelancers to create this for you. Simply tell them what the topic is and they can write the content. A 5-part email series is a good freebie. You can have ghost writers create emails for under $25 an email. And whole thing will only cost a hundred and fifty buck.

There are also list building products that include the follow up email series. There are two important things about the email series. First, it must provide value to your subscribers. It also has to generate revenue for you! The easiest way to do this is to market affiliate products in the emails. This is such a simple solution because you don’t have to create the product. And you can earn some commissions immediately from your emails.

The Thank You Page – The “thank you” page is the final piece of the puzzle. This is the page your subscriber sees after they opt in. A great thing to do here is provide some immediate value. That way, they feel glad that they gave you their email address. And it helps you establish the relationship. Then they’re more receptive when you email them.

Again, a simple solution to this is to get an email marketing package that includes everything. You can also put the whole thing together on your own. And write it all yourself. Or have someone ghost write for you.

Summary

Whether you decide to build your email funnel yourself. Or if you hire people to do this for you. Or go with a complete package. It’s just important that you start today building your opt-in list. Once you’ve got it built. You’re free to make money at the push of a button.